About the talk
The way in which value is perceived by customers over time has changed. Customers now primarily expect convenience throughout the entire customer journey, where 'time' is the new currency. But how does this apply to your organisation? What can you do to deliver a better customer experience? These are the central questions in the breakout session Corporate Alt Delete by Uilke Duinstra. In this session, he challenges you to take another look at your organisation by asking one simple question: What if you were to start over tomorrow, how would you shape the customer experience to grow and maintain growth?
The answer to this simple question provides new stories. New stories that make you look differently at your current organisation and the value you can provide to customers. New stories to rewrite the founding story of your organisation. And also new stories to shape the customer experience of the future. That's what the Corporate Alt Delete session is about.