AdTech and MarTech: with the perfect blend, your marketing is ready for the future

Get ready to make a difference in 2025 with AdTech and MarTech 

What is it? 

AdTech (advertising technology) uses data to get your online ads automatically and specifically delivered to the right people. This personalization strengthens your message and allows you to use your marketing budget more efficiently. 

MarTech (marketing technology) refers to software and tools that automate the work of marketers. It analyzes customer data and optimizes campaigns so that your marketing team can work smarter and become more productive. 

Why does your organization need AdTech and MarTech? 

To make your campaigns stronger and more effective. They are two puzzle pieces in a larger whole: a compelling customer experience. Driven by first-party data, advertising and marketing technology take advertising and marketing to a higher level. 

Do you recognize these challenges and want to know more about the solutions? 

Then sign up now for our AdTech and MarTech event on October 15. 

Data as the beating heart of your marketing 

In a world without cookies, your own data is worth gold. AdTech and MarTech use that data to grow your marketing. On October 15, we will tell you how data helps you make better use of your budget, increase the impact of your ads and improve your results. We will delve deeper into issues such as data ownership and privacy, show you what a high-performance data structure looks like and explain the important role of data clean rooms and customer data platforms (CDP). 

Register now