Webinar: Boost your online visibility and revenue with local search

Date
April 23, 2024 at 09:00 - 10:00
Price
Free
Language
Dutch

Pretty much everyone has a smartphone these days, using navigation systems like Google Maps every day. Leveraging local search has never been this crucial to enhance online visibility and growth. Google reports that nearly half of all search queries on its platform (46%) have a local intent. You need to take advantage of that as a retailer. After all, you want potential customers to be able to find you, especially when you’re nearby. Sign up to join our exclusive webinar on local search to find out how to elevate your local presence.

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Lots of opportunities up for grabs

With over 58% of all search queries happening on mobile devices and nearly 30% being location-related, the significance of local search cannot be overlooked. According to Google, a staggering 76% of users who search locally on their smartphones visit a business within a day. Moreover, 28% of these searches result in actual purchases. Investing in local SEO and maintaining a strong online reputation establishes a foundation for sustained success and prepares businesses for the increasing influence of AI on search results.

Did you know that there’s significant potential to maximise the impact of Local SEO efforts for Dutch and Belgian retail chains? Many companies overlook optimisations that could significantly enhance their visibility on Google (Maps). To shed light on this, iO analysed 97,474 business profiles across 14 industries, among which are dozens of major retail brands in the Netherlands and Belgium.

In this webinar, we will show you:

  • findings from the Local SEO Benchmark report

  • valuable insights, tips, and tricks

  • strategies on how to leverage these insights effectively

"Banking institutions consistently underperform as an industry. By prioritising local SEO, they can drive commercial growth and deliver better customer experiences to individuals seeking nearby shops or services."

Clarissa-Filius - iO

Clarissa Filius, Team Lead SEO, iO

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Clarissa_Filius - iO
About the expert

Clarissa Filius

SEO Strategist

With over a decade of experience, Clarissa Filius, a Senior SEO specialist, is known for her expertise in Local SEO. Currently serving as a Team Lead for SEO, CRO, and Marketing Automation at iO, Clarissa has delivered results for global brands, establishing herself as a respected authority in the field.

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