Future-proof marketing: embracing change & accelerating growth
In an era where change is the only constant, it can be a challenge for marketeers and business leaders to stay ahead of the curve. Unsure which direction to go? This event hands you the roadmap towards future-proof marketing in 2024. Together, we'll dive deep into the transformative power of AI and the possibilities of automating marketing and sales. We’ll also take a closer look at the impact of a cookieless world, and the power of content in building a strong brand. Register now to unlock the opportunities these changes bring for your organisation.
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Check out the programme for the day.
14:00 Walk-in at Campus Brussels
14:30 – 14:45 Welcome & introduction
14:45 – 15:15 [MARKETING AUTOMATION]
Automating marketing, sales & services to gain more revenue | Steven Van Duyse (Senior Digital Business Strategist, iO)
15:15 – 15:45 [AI & INNOVATION]
The Transformative Power of AI: Going Beyond Productivity | Uchenna Obaji (Product Manager, iO)
15:45 – 16:00 Break
16:00 – 16:30 [COOKIELESS FUTURE]
The impact of the cookieless world for organisations & marketeers | Glenn Weuts (Marketing Services Director, iO)
16:30 – 17:00 [CONTENT MARKETING]
Building a future-proof brand with content | Ruth Nys (Strategy director content, iO)
17:00 – 18:00 Networking & drinks
Address: Chaussée de la Hulpe 120, 1000 Brussels
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