Whitepaper: How to unburden your business with ‘first time right’ marketing execution

Download the whitepaper

Your path to operational excellence

In this whitepaper, you'll discover insights and practical tips for effectively organising your marketing execution to maximise the impact of your marketing efforts. With 'first-time-right' marketing execution: efficiently organising your marketing processes so they can be executed without requiring many corrections or adjustments.

We'll cover:

Achieving a smart distribution of roles and responsibilities
Why a deep understanding of your organisation's needs and challenges is crucial for your Operations team, whether in-house or external
Making compliance an integral part of your marketing processes to ease the burden on other departments
Why you want to prioritise quality over speed
The strategic use of technology in your Marketing Operations

Webinar
Webinar: How to make your organisation data and customer driven
Did you know that 32% of customers abandon brands after one bad experience? And that rises to 92% after two or three negative encounters? When you factor the impact of this into your revenue or growth goals, it's obvious that understanding and improving the customer experience is more important than ever. In this webinar, Gertie Kremers, CX Consultant, and Aukje Wielens, CX Strategist, will show you how to gather the insights you need to take targeted steps towards a more customer-oriented and successful organisation.
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Webinar
Content supply chain: maximum impact for complex content and campaigns
There is increasing pressure on organisations to deliver tailored, high-quality content and impactful campaigns. How can your organisation deliver consistent and engaging brand experiences efficiently and without increasing costs?
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Webinar
The ROI from a CDP: How to Build a Compelling Business Case
Do your colleagues know how to demonstrate the business value of a Customer Data Platform (CDP) convincingly? Building a strong business case is essential for justifying investment in a CDP. After all, a successful implementation leads to better customer insights, more personalised experiences, and increased revenues. But where do you start? In this webinar, we will take you through the process step by step, so that your team and your organisation can take full advantage of this technology.
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Event
Tour d’iO – The cycling event that combines sport, networking & fun
Perhaps the most compelling reason why cycling together is a good way to network is that it’s a passion and a way of life. Most of us dream about getting outside and being active when we’re sitting at our computers, and a shared passion is a fantastic way to start any relationship. Join the ride.
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Video
Aftermovie: iO Table Talks Club Edition
iO Table Talks are all about bringing blended competencies together: sharing diverse experiences and knowledge. An opportunity to have conversations with leaders and experts from all kinds of business and public sectors, to feel connected, and to talk about issues and shared challenges. iO Table Talks makes this knowledge sharing possible: to blend, to learn and to share insights. Check out the aftermovie from the Club Edition to get an impression:
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Relevant topics

Digital Strategy Business Strategy Sales & Marketing Strategy

Whitepaper: How to unburden your business with ‘first time right’ marketing execution

Download the whitepaper

Your path to operational excellence

Related articles

Webinar: How to make your organisation data and customer driven

Content supply chain: maximum impact for complex content and campaigns

The ROI from a CDP: How to Build a Compelling Business Case

Tour d’iO – The cycling event that combines sport, networking & fun

Aftermovie: iO Table Talks Club Edition