The Automation Success Framework

Automation is no longer just a buzzword. What started as a simple method to make processes more efficient and effective now offers solutions for the most complex challenges in marketing, sales, and customer service. 

However, with more possibilities come more stakeholders, requiring a thoughtful approach. That’s why we’ve developed a framework to successfully implement automation at every level of your organisation, with clear guidelines, a strong strategy, and the necessary support for all involved.  

During this event, iO and HubSpot will guide you through our roadmap step-by-step. You’ll learn how to introduce new processes, set the right priorities, and manage data securely.  

Don’t miss this opportunity to work even smarter with automation – and give your organisation the edge it deserves. 

Programme 

12:15 - 13:00 Welcome reception with snacks and drinks 
13:00 - 13:10 Introduction 
13:10 - 13:40 Bridge the adoption gap | How to avoid the biggest pitfalls in CRM and automation projects 
13:40 - 14:15 Blitz-session 1 
Beveiliging in HubSpot | Security in HubSpot | Enforcing data protection and compliance 
Multi-brand set-ups | Accelerated deployment through one or more portals 
14:15 - 14:45 Break 
14:45 - 15:15 Blitz-session 2 
How use cases determine the success of your project Data enrichment and centralisation of customer information 
15:15 - 16:00 Panel discussion 
Avoiding bottlenecks during implementation and rollout 
16:00 - 16:15 Conclusion & takeaways 
16:15 - 17:30 Networking event with snacks and drinks  

Note: Limited spots available, so make sure to register on time.