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Worldline, one of the world’s largest payment service providers, in collaboration with the blended agency iO, launches AI Smart Search: an AI-based search solution that drastically optimizes the user experience of the Worldline developer portal.
In collaboration with blended agency iO, Worldline recently launched an innovative search solution powered by artificial intelligence . With AI Smart Search , users of the Worldline Developer Portal will receive a personalized answer to their query at the top of the search results. In this way, the developers of Worldline’s partners have easier and more intuitive access to the information available within the portal.
AI Smart Search: efficiently and user-friendly unlocking information
The developer portal, developed in collaboration with iO, contains all the documentation developers worldwide need in one centralized environment. Worldline prioritizes user-friendliness, so they asked iO for a solution that would allow portal users to find their information more easily and intuitively.
iO developed AI Smart Search, an artificial intelligence-based search solution. With its unique and advanced search function, AI Smart Search goes beyond just searching for keywords and suggesting possible information sources. This intelligent search assistant offers comprehensive and relevant answers to specific questions.
Thanks to the Retrieval Augmented Generation (RAG) method, the AI Smart Search tool relies on sources approved by Worldline. It then generates new and personalized content to provide users with even better support. Thus, the system consolidates relevant information from different pages and provides it - directly at the top of the search results - as a summary or action plan.
In this way, AI Smart Search can reduce the pressure on Worldline's support team and improve the support experience for its customers and partners.
Deep integration with the CMS optimal results
The iO team integrated AI Smart Search into the content management system and added a content editor so that Worldline can feed the search solution with exclusive, up-to-date, and correct information. This makes the solution unique and reliable. It not only provides relevant results but immediately solves a common problem with AI: the so-called hallucinations, where the AI bot starts making up answers.
"The launch of AI Smart Search for Worldline's Developer Portal is a prestigious project for both iO and Worldline," says Petra Steenstra, Director of Product Management Merchant Integration at Worldline. "And thanks to the deep integration with the content management system, we provide extremely reliable and relevant answers. Thus, the developer portal offers an unparalleled user experience that makes it easier for our customers to work with Worldline on a technical level."
Long-term partnership for better support
Worldline and iO have been working closely for ten years to support their customers and partners and optimize user and developer experiences for them. The collaboration started in 2014 when we developed a new payment API and a completely new Merchant Integration Experience for Worldline.
iO as Developer of AI-based Solutions
The blended agency iO has long leveraged the power of AI to enhance user, customer, and brand experiences. The blended agency experiments with AI in practice, focusing primarily on what really creates added value for customers and end users. This way, iO delivers tailor-made solutions that are immediately effective.
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When you look something up on the Internet, you always do so with a specific intention. Whether it's to gather information, compare products or actually make a purchase. Either way, you want to see results that match your intent as closely as possible. This intent - called search intent - is a crucial factor for both Google and marketers.Read moreBlog
iOS 18 and RCS: a gamechanger for brands and marketers
With the recent launch of iOS 18, the messaging service Rich Communication Services, or RCS, is finally widely available. This can have a huge impact on how brands and marketers reach their customers. In this article, we dive deeper into the ins and outs of RCS and why at iO, we believe that it will provide better experiences.Read moreBlog
6 tips for maintaining focus in a fragmented MarTech landscape
Navigating the rapidly expanding MarTech landscape can be overwhelming, but with a clear strategy and focused approach, you can build an effective MarTech stack that drives your marketing success.Read moreDossier
Dossier: Maximize your marketing efforts with HubSpot
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Dossier: Drupal. Why big brands rely on Drupal CMS.
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Dossier: Composable, the key to flexible business architecture
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Dossier: The Opportunity Report
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Transforming technology into a catalyst for innovation
How fast can you launch new products and services, scale up or scale down sales channels, or provide a better customer experience? The technical complexity of a business often determines its innovation speed. We look at how to transform the 5 key blockers in technology into accelerators for your business. Expert:Raymond Muilwijk, Center of Excellence Lead TechnologyRead moreVideo
AI - The future is not what it used to be
Do you remember when ... the invention of the computer caused a seismic shift in the job market? People unwilling to work with computers were quickly replaced by people who were; and today everyone carries a laptop. Today the same thing is happening with AI. In this webinar, Rodger Werkhoven will share his passion for Artificial Intelligence and introduce you to OpenAI as a love brand.Read moreVideo
The Canon of Flanders: from Van Eyck’s brothers' Ghent Altarpiece to Rock Werchter.
From Van Eyck’s brothers' Ghent Altarpiece to Rock Werchter: the Canon of Flanders is finally here. The much-discussed list resulted in a bulky book of more than 300 pages and includes an overview of the Flemish language, culture, and history from the end of the last ice age to today. But there is also an online version: www.canonvanvlaanderen.be . iO developed this on behalf of the Commission Canon of Flanders, which received a mandate from the Flemish Government, Department of Education & Training.Read moreVideo
Primagaz & iO: a shared journey of growth and success
Discover the fruitful collaboration between Primagaz and iO in this 'Walk and Talk' video. In this video, you'll get a behind-the-scenes look at the collaborative dynamics between Primagaz and iO. We discuss how we dealt with challenges, how we exploited opportunities and what strategies we developed. We'll take you through our shared journey of growth and success, where trust and a commitment to excellence are central. This Walk and Talk is more than just a conversation - it is a celebration of a collaboration that has stood the test of time. It is a story of mutual growth, of learning and evolving, and of creating value for both organizations.Read moreCase
How do you increase your conversion rate with thorough UX research?
Improve the User Experience of the entire customer journey with UX researchLook at this client storyCase
How can you give all Belgian citizens online travel advice?
Need a travel pass? Is wild camping allowed? The Belgian Federal Government had all this traveller info scattered across various websites. iO made it easy to find, on a single platform.Look at this client storyCase
How do you start the conversation about inheritance and legacy?
Adopting a thoughtful strategy, our experts created relevant content about inheritance in the 'Erfgenamen' campaign.Look at this client storyCase
How do you introduce flexible, efficient mobility in an organised way?
Hoppin is a new platform for the Flemish Government with a focus on flexible mobility. Discover how we helped launch the platform.Look at this client storyCase
How do you digitise 133.000 years of history?
In 60 historical windows, the Canon van Vlaanderen depicts Flemish culture - and we provided the interactive website.Look at this client storyCase
How to create a robust personalized inspiration platform for food professionals in Drupal?
For food giant Vandemoortele, we built a Drupal platform that inspires and supports multiple audiences with customised content. Read the case.Look at this client storyCase
How do you disrupt the traditional golf world with an AI golf rules exam??
NGF and iO change the rules: from antiquated exam to groundbreaking experience with AI. Discover their story.Look at this client storyCase
How do you support expats moving around the world?
Gosselin, active in international relocations, wanted more leads to boost growth. Our experts helped to bolster their digital presence.Look at this client storyCase
How to optimise and increase the conversion rate in specific target audience groups?
Maximizing ROI: iO's Approach to Boosting Conversion Rate in Beobank's Campaigns. Read the full story here.Look at this client storyCase
How to manage a range of websites while meeting client expectations?
Enhancing Digital Content Management for D'Ieteren Automotive's Websites? Read the full story here;Look at this client storyCase
How do you strengthen your market position as a recruitment and staffing expert with a new brand?
YER is already big but aspired to double their presence in the world of recruitment and selection and secondment. iO helped them with creating a new brand, internal branding, external activation online and offline and bringing 3 websites into 1 site for all target groups.Look at this client storyCase
How to guarantee swift intervention for water and gas leaks through a centralized business app?
Discover how we customised a business app that semi-automatically schedules the most efficient solution and produces quick reporting.Look at this client storyCase
How does a smart vehicle configurator help for higher order value?
iO developed a website and UX-driven configurator for and with Suzuki Belgium. Read all about it in this case.Look at this client storyCase
How to future-proof and secure a European dealer intranet?
Discover how the JLR Gateway, built in Drupal, acts as a central hub for dealer communication, processes, and collaboration.Look at this client storyCase
Finding, customising and ordering the perfect promotional gift in as few clicks as possible
Find out how iO developed one powerful and scalable e-commerce platform for the web shops of all Favorite Gifts' brands. Read the case study.Look at this client storyCase
How can a network manager ensure we navigate the energy transition successfully?
Discover how awareness, behaviour change, and hyper-local personalization lead to cost efficiency and relevance at the right moment.Look at this client storyCase
Freedom, self-reliance, and user-friendliness
Discover how the online presence of Firda was revamped with a new Drupal platform. With seamless integrations, simplified forms and an improved design.Look at this client storyCase
How we blend technology and marketing for online pharmacy Farmaline
How does iO keep its long-term relationship with Farmaline fresh as a daisy? By mixing trust with a profitable synergy of tech and marketing services.Look at this client storyCase
How a virtual museum highlights Flemish heritage
How do you develop a virtual experience platform that takes your customer experience to the next level?Look at this client storyCase
How has fresh branding contributed to a stronger position in the market?
For Prowise, an interactive display and educational software expert, iO designed a new WordPress website complemented by a new brand voice and copy.Look at this client storyCase
Finding and offering the right location to turn a special event into a favourite memory
Discover how iO made the websites and the personal admin portal of High Profile Locaties more manageable, findable and scalable. Read the case study.Look at this client storyCase
Repositioning a meat brand in full transition
Discover how iO helped Imperial transform into a future-proof food brandLook at this client storyCase
How to deliver a consistent brand experience across 35 countries
How do you develop a digital and internationally deployable retailer concept that takes your customer experience to the next level?Look at this client storyCase
How do you create the best possible experience for Brussels Airport travellers?
Brussels Airport: In this case story, read how iO has become an extension of the airport.Look at this client storyCase
Impacting the traveller and environment through technology
Brussels Airport: a look at the digital platforms iO built for the ultimate passenger experience.Look at this client storyCase
Transforming the passenger experience through innovation & service design
New technology, internet-of-things and proof-of-concepts. Find out how iO is introducing innovation at Brussels Airport.Look at this client storyCase
How do you ensure a flawless guest experience at a renowned holiday park?
iO helped Landal Greenparks create a hospitality experience that seamlessly integrates top personal service with digital convenience. Discover the case.Look at this client storyCase
How do you double your mobile conversion within 4 years?
What it takes to make booking as easy as possible for you? Discover the power of a strong management vision, a streamlined work process, and long-term, open, and transparent collaboration between Landal GreenParks and iO.Look at this client storyCase
How do you accelerate getting innovative lighting into the living rooms of 47 countries?
iO experts built a brand new D2C website with an advanced Adobe Experience Manager e-commerce platform for lighting specialists Signify. The result: happy users and satisfied teams. Read the full case here.Look at this client storyPage
Verschil chatbot, bot en robot
Robots, chatbots, bots. Drie termen die erg op elkaar lijken, maar erg kunnen verschillen. Het zijn weliswaar alledrie technologische vorderingen in de samenleving, maar het is belangrijk om te weten wat ieder kan betekenen voor jou en wellicht je bedrijf.Read more