Cookieless Future: Reaching people in a world without cookies

Date
December 1, 2022 at 13:30 - 18:00

The cookieless era is just around the corner. The third-party cookie will soon disappear, so marketers need to look for new ways to reach their target audiences. What does a world without third-party cookies look like? And what steps can — or should — marketers take to keep all stakeholders happy?

This event is over, but don’t worry.

Keep an eye on our events. page for more events in the future, or subscribe to our newsletter.

At our Cookieless Future event, we'll teach you all about reaching people in a world without cookies.

This is what the schedule looks like:

14:30h - 15:00h — Welcoming
15:00h - 15:05h — Opening | Beppie ten Böhmer (Managing Director Campus Amsterdam, iO)
15:05h - 15:10h — Introduction | Andries Hiemstra (Client Service Director, iO)
15:10h - 15:50h — The impact of cookieless on Rabobank's customer contact strategy | Ysanne van Praag (Brand & Advertising Manager, Rabobank)
15:50h - 16:20h — Privacy first world: the legal perspective | Romar van der Leij (Legal Counsel, DDMA)
16:20h - 16:45h — Break
16:45h - 17:15h — Privacy & measurement: What to do? | Vincent de Winter (Regional Manager Benelux, Piwik PRO)
17:15h - 17:45h — The right balance between data & identity | Marije van Asseldonk (Data Strategy, DPG Media)
17:45h - 17:55h — Close | Andries Hiemstra (Client Service Director, iO)
17:55h - 18:00h — Closing remarks and opening drinks | Beppie ten Böhmer (Managing Director Campus Amsterdam, iO)
18:00h - … — Food, drinks, and music

The event will take place at iO Campus Amsterdam, on Thursday 1 December. See you then?

Related articles