Webinar: the impact of AI on future customer experiences

How will AI impact your customers’ experiences? 

With new competitors entering the market, everyone – even the big players- will have to adapt to stay relevant in your customers' journeys. In this webinar, we will take a step back and explore the potential impact of artificial intelligence (AI) on CX. 

Strategy Officer Bram Cappaert will guide you through a comprehensive view of the fast-changing digital landscape. He aims to provide a fresh perspective on experience planning, encouraging brand, marketing, and digital managers to reflect on this topic. 

What you’ll learn 

• Why customer experience management matters. Companies that invest in improving CX outperform others in the market. What should you focus on within your organization? 

• Two dimensions for managing CX: With new technologies come new players that will change the landscape for both end-users and businesses. From a holistic perspective to a practical approach, how do you manage your CX in today’s context?  

• Evolutions in digital experience: Discover the key shifts ahead in digital customer experience. From search marketing as a cornerstone in many journeys to digital services that go beyond platform thinking. We will explore two key trends and their potential consequences for your digital strategies. 

• Vision & focus: Learn how to anticipate upcoming changes and which capabilities to build.