Digital marketing allows organisations to tap into a powerful, ambitious mix of digital sales techniques to promote brands and connect with potential customers. The golden thread? Digital communication. Creating efficient campaigns from start to finish - where every aspect can be analysed and optimised.
Award-winning digital marketing cases
Increased sales and steady digital growth
Improved Return on Marketing Investment (ROMI)
Our marketers know their way around digital marketing, yet they are always eager to explore. As a growth strategy, calling on our experts in digital marketing will put you on the road to success.
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Clients we’ve helped with digital marketing
Expert views on digital marketing
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The value of digital marketing
Digital marketing provides opportunities to target audiences, to innovate and to boost growth. What are the main advantages of digital marketing?
Marketing campaigns match target groups.
Access to valuable data.
Encourages customer loyalty.
Boosts sales and growth.
Improved Return on Marketing Investment (ROMI).
Provides insights about your market, sector, and target group.
Why iO?
At iO, we blend expertise from strategy, marketing, communication, and technology.
Our experts:
take into account the entire context of digital marketing, from optimally setting up and managing digital marketing projects, to supporting the daily digital marketing operations
optimise your brand and brand experience.
tailor your copywriting to your target audience.
realise seamless integrations with your existing tech stack (business systems, advertising platforms, etc.).
The significance of data in digital marketing
Data help the marketeer implement digital marketing techniques in customer communication. But how do you use that data, exactly? And how can you enjoy the full force of data? In this whitepaper, we will show you how to optimise your customer and prospect communication through segmentation and personalisation.
