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The new partnership: effective ecosystems with PX as the driving force
The success of your individual partners is, of course, important. But what if you could get more out of your collaborations? What if you could enable your partners to quickly start using your tools and smoothly integrate your services
Building a strong partner ecosystem with an optimal Partner Experience (PX) impacts not only your partners but also the growth of your company. Your partners are a crucial link in delivering your offerings to your customers. They might even be the primary way customers interact with your products. By taking PX seriously, you take the entire customer journey seriously.
Investing in your PX and partner ecosystem allows you to improve your offerings and services to your customers, involve your partners in your innovation efforts, bring products to market faster, and maximise your organisation’s growth potential.
Free Quickscan: What is the state of your partner ecosystem?
Do you want to quickly gain insight into the current status of your partner ecosystem? Request a quick scan from our experts now! Discover optimisation opportunities, concrete recommendations, and new growth possibilities. We examine your PX from a business, marketing, and development perspective.
The iO AllianceHub: Transform PX from an afterthought to a strategic advantage
The iO AllianceHub enables organisations to overcome the challenges of modern technology integration, regulatory compliance, and cybersecurity by providing robust, compliant, and scalable solutions at every stage of the partner journey and PX. We divide this into three phases:
Embark on the entire partner journey or focus on the areas that are currently a priority for you
These organisations have already benefited from the iO AllianceHub.
The Developer Experience: Getting started with software development kits
A successful partnership is more than just a smooth Business Experience or easy contract negotiations. To ensure all links in the integration chain come together seamlessly, a flawless Developer Experience on your platform is crucial. A significant part of this Developer Experience involves providing robust Software Development Kits (SDKs) with your API.
Ready to enhance your Developer Experience with modern, secure, and standards-based SDKs? iO helps you quickly develop your own SDKs for all platforms. These SDKs can be distributed to increase your visibility. Whether based on formal API specs or legacy APIs, we get to work and immediately improve your Partner Developer Experience.
Meet our experts
Practical technical components to optimise the Developer Experience
Organisations with digital services shared via system integration with partners often have a wide range of documentation and tools around their APIs. But how user-friendly are those APIs in practice? Do you provide the right documentation with code examples? Is the security model up to date? And do you have SDKs (Software Development Kits) and connectors for key tech platforms for your partner? The iO Alliance Hub offers components for:
SDKs for server environments such as Java, PHP, Python, and .Net
API explorers and API security
(Auto-generated) API documentation
Cloud connectors for AWS and Azure
Connectors for platforms in Digital Commerce, such as Adobe, Magento, CommerceTools, or Salesforce
Additionally, the toolbox in the AllianceHub helps you optimise the Developer Experience of your Partner Experience. Where necessary, we tailor the bridge between your (legacy) experience and a new way to engage your partners. PX to the max!
Whitepaper: How to successfully develop a platform
Discover the secrets to successfully developing a platform. Learn from the likes of Facebook and Airbnb, who have revolutionised industries through their strong User Experience (UX) and Developer Experience (DX). Download now to get 21 practical tips on creating a winning platform experience. Increase your business, enhance contributor happiness, and outperform the competition.
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MediaMarkt is an omnichannel retailer, and that is a very conscious choice. Digital and non-digital channels flow seamlessly into each other, according to Yannick de Bièvre (Head of Marketing BeLux).Read moreVideo
Infinite opportunities: Paul Smeets (Cadac)
You can't do partial digital transformation, says Paul Smeets (CTO Cadac). In this video, he tells you more about his vision on digitisation.Read moreVideo
Transforming technology into a catalyst for innovation
How fast can you launch new products and services, scale up or scale down sales channels, or provide a better customer experience? The technical complexity of a business often determines its innovation speed. We look at how to transform the 5 key blockers in technology into accelerators for your business. Expert:Raymond Muilwijk, Center of Excellence Lead TechnologyRead moreVideo
Video: Leaving no one behind digitally (David De Block)
In his talk at the 2023 BAM Marketing Congress, David De Block (Public Services Director at iO) talks about e-inclusion — or what it means to leave no one behind digitally.Read moreCase
How can you teach children about the dangers of social media?
The tool will help children learn about the impact of high screen time on their mental and physical health.Look at this client storyCase
How can a Flemish brand get a foothold in the Walloon market?
iO helps Torfs, the Flemish shoe giant, to position itself better in the Walloon market and as a fashion player. Read more about this case.Look at this client storyCase
How to combine rebranding and site redesign for a better user experience?
Creating a Cohesive Platform: Assuralia's Rebranding and Site Redesign for Enhanced User Experience Read the story here.Look at this client storyCase
How do you transform two telecom giants into one powerful brand?
Entopic/iO rewrote all content to a new tone of voice for the launch of the Odido brand and managed content migration from 2 websites to the new website. Want to know more? Find out in this case.Look at this client storyCase
How do you bring years of delicious creativity to life?
With creative always-on and ad hoc campaigns, our experts help Manna Sauzen grow into a leading Belgian brand.Look at this client storyCase
How do you make port jobs more appealing?
For Port of Antwerp-Bruges, we brought a brand-new job platform to the market with a creative, multimedia campaign. Read more.Look at this client storyCase
How to guarantee swift intervention for water and gas leaks through a centralized business app?
Discover how we customised a business app that semi-automatically schedules the most efficient solution and produces quick reporting.Look at this client storyCase
How a virtual museum highlights Flemish heritage
How do you develop a virtual experience platform that takes your customer experience to the next level?Look at this client storyCase
A creative blend of skills
Discover what iO does for airport & travelers: from branding to creative campaigns and content creation.Look at this client storyCase
How does a leader in furniture hardware ensure GDPR compliance and cost efficiency for all their banners?
We ensured GDPR-compliant, cost-efficient cookie management for Van Hoecke's platforms using CookieHub. Read our success story.Look at this client storyCase
How do you double your mobile conversion within 4 years?
What it takes to make booking as easy as possible for you? Discover the power of a strong management vision, a streamlined work process, and long-term, open, and transparent collaboration between Landal GreenParks and iO.Look at this client storyCase
How do you accelerate getting innovative lighting into the living rooms of 47 countries?
iO experts built a brand new D2C website with an advanced Adobe Experience Manager e-commerce platform for lighting specialists Signify. The result: happy users and satisfied teams. Read the full case here.Look at this client storyCase
How do you optimise a colourful campaign with data?
Gaining insight into the customer journey in a data-driven way with journey miningLook at this client story
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