How do you empower SME entrepreneurs to experience the power of smart energy solutions?

With the campaign 'More with Energy', we have developed inspiring, accessible, and relatable content that provides entrepreneurs with the tools to take hands-on action in making their businesses more sustainable. Through concrete propositions and creative solutions, Vattenfall demonstrates to entrepreneurs that they can achieve more with energy.

This concept is reflected in short 15-20 second commercials, featuring entrepreneurs sharing success stories about the solutions they have implemented. The focus is on genuine storytelling rather than question-answer or generic quotes.

In addition to the short commercials, we also provide more in-depth case videos that delve into the solutions, showcasing what can be done and the resulting benefits for other entrepreneurs. These videos, filled with contagious enthusiasm, highlight how these sustainable solutions have been applied in their businesses. We publish these videos on landing pages along with extensive interviews and factsheets that provide additional information and inspiration about the key propositions. Visitors can find answers to questions such as: what can you do with energy, and what are the benefits? All content directs users to product pages or the contact form.