Achieve and exceed your KPIs through performance marketing

Advertising should always be targeted. That is why we first make work of a customised advertising strategy. In it, we put together the perfect mix of channels and assets based on your KPIs and target groups.

Once we have your strategy all worked out, we bring your message to life using images and words that intrigue, inspire and encourage interaction. This is how we create powerful ads,  in line with your brand. 

Once your ads are ready to go, we rely on the right channels for launch, as well as in the right phase of the customer journey. In addition, we also dot the i's and cross the t's to monitor your campaign’s performance. 

With your campaign up and running, our experts constantly monitor your ads. This allows us to make adjustments (where necessary) to further improve the performance and Return On Marketing Investment (ROMI) of your ads. 

Using periodic reports, we keep you informed regarding the performance of your ads. This gives you a clear view of the efficiency of your communication strategy. In addition, we supplement the reports with useful insights and crystal clear next steps.

The world of performance marketing & Google Ads often represents a high threshold to cross. Therefore, we regularly organise training courses for our customers to better understand our work, or to roll up our sleeves ourselves (for the first time).

Digital advertising is more dynamic than ever - and requires a system that performs flawlessly. At iO, we select the right AdTech (Advertising Technology) and platforms to drive your digital growth.