Press
iO creates future-proof look for Assuralia
Read more
Download the whitepaper
In other words, this guide is your go-to resource packed with all the ins and outs you need for a smooth transition to Drupal 10. But don't worry, you're not alone! Our team of experts is ready to assist you in making a flawless switch to Drupal 10.
What's inside this guide?
The Advantages of Drupal: What makes it stand out?
Why Upgrade to Drupal 10? We'll give you compelling reasons!
Unique Benefits of Drupal 10 you absolutely need to know
How to Leap from Drupal 7 or 8 to Drupal 10
Steps to Upgrade to Drupal 10: We simplify the process!
iO and Drupal: Prioritizing security.
Make the move to Drupal 10
Drupal versions 8 and 9 are "end-of-life". Support for Drupal 7 will end January 2025. If you haven't switched to Drupal 10 yet, it could impact the security and performance of your online platform.
Need help planning your upgrade, or unsure which Drupal version your website currently uses? Our team of experts is ready to support you at every step of the transition to Drupal 10.
Contact our Drupal experts to ensure your website remains secure, efficient, and competitive with the latest Drupal technology. This upgrade is not just a step up—it's a leap towards future-proofing your online presence with Drupal 10's enhanced performance, security features, and innovative capabilities.
Related articles
Press
11.11.11 chooses iO as digital partner
Read morePress
Nagelmackers strengthens long-term relationships with a brand-new platform
Read more
Press
VRT joins forces with iO’s digital experts
Read more
Blog
5 benefits of Drupal for enterprise websites
Many large organisations find it hard to choose a CMS. Comprehensive websites need a lot of features that are not built into every system. We prefer Drupal, one of the most popular open-source CMS platforms for multinationals. Drupal offers many advantages to large organisations and multinationals, like BMW Motorrad, IFFR and Maastricht University. We’re happy to share them with you!Read more
Press
Two top experts of iO win the exclusive Sitecore MVP Award of 2024
Read more
Press
Plopsa and iO join forces to create magical digital experiences
Read more
Blog
Drupal as a DXP: an engine for your customers’ digital experience
Today consumers expect a consistent and personalised experience with relevant cross channel content. This might be buying suggestions, waiting room screens, personalised playlists and viewing tips. In terms of technology, this is often based on a DXP - digital experience platform. In a DXP, content is stored centrally so that it can be presented from one channel-dependent point, tailor-made and potentially even personalised. Over the last decade Drupal - originally a content management system - has evolved into a digital experience platform (DXP). What can Drupal DXP do for your customers’ digital experience today?Read more
Blog
Drupal for multi-site brand platforms
Multi-site brand platforms are the way to go when managing a lot of content in an orderly manner. For such a platform, you obviously need a CMS. And that's exactly where Drupal comes in. Here’s why Drupal is an excellent choice for multi-site brand platforms too!Read more
Blog
Drupal 11: innovative features for better UX, performance and development
Drupal recently launched the latest version of its unsurpassed CMS: Drupal 11. As a Certified Drupal Partner, our 130-strong Drupal team is eager to get started helping companies find their way around. After all, Drupal 11 offers a lot of new features that improve the user experience, increase performance and streamline development processes.Read more
Case
How do you communicate effectively with university staff and students?
Tilburg University had two important wishes for Tilburguniversity.edu, its primary channel for communication and recruitment: a new content management system and responsive websites. Intracto completely rebuilt the website in Drupal. Result: a user-friendly CMS for employees and students that was delivered in 2019.Look at this client story
Case
How do you give Belgian real estate agents a public knowledge base?
iO helped to digitally transform the BIV, the official Belgian institute for real estate professionals. Read the case and discover more about the project.Look at this client story
Case
How to transform the largest film festival in the Netherlands into an online experience?
Moving The Netherlands’ biggest film festival online Converting their website into an interactive streaming platform meant that the Rotterdam International Film Festival could celebrate their 50th anniversary - even when confronted by COVID restrictions.Look at this client story
Case
How does strong UX help create more love for local products?
Find out how a refreshed Drupal 9 platform delivers better user experience and higher user engagement and satisfaction.Look at this client story
Case
How does innovative technology simplify everyday navigation in real life?
Updating and implementing interactive navigation on HD touchscreens for visitors and shoppers at Wijnegem - Shop Eat Enjoy.Look at this client story
Case
How do you support expats moving around the world?
Gosselin, active in international relocations, wanted more leads to boost growth. Our experts helped to bolster their digital presence.Look at this client story
Case
How to combine rebranding and site redesign for a better user experience?
Creating a Cohesive Platform: Assuralia's Rebranding and Site Redesign for Enhanced User Experience Read the story here.Look at this client story
Case
How does a smart vehicle configurator help for higher order value?
iO developed a website and UX-driven configurator for and with Suzuki Belgium. Read all about it in this case.Look at this client story
Case
How a virtual museum highlights Flemish heritage
How do you develop a virtual experience platform that takes your customer experience to the next level?Look at this client story
Case
How do you create the best possible experience for Brussels Airport travellers?
Brussels Airport: In this case story, read how iO has become an extension of the airport.Look at this client story
Case
How do you accelerate getting innovative lighting into the living rooms of 47 countries?
iO experts built a brand new D2C website with an advanced Adobe Experience Manager e-commerce platform for lighting specialists Signify. The result: happy users and satisfied teams. Read the full case here.Look at this client story
Stack
Drupal: The CMS for complex and simple web platforms
Build complex and simple web platforms in Drupal, the open-source CMS of Belgian origin.Read more
What we do
An innovative long-term partnership: strategy in technology
Support your organisation’s growth ambitions on budget with an in-depth tech strategy. Find out more about what iO can do for your business.Read more
Webinar
Webinar: How to easily gain complete control over the Woo publications of your organisation
With the introduction of the Open Government Act (Woo), the disclosure of information has become of greater importance. It’s wise to have a solid process and powerful digital tools in place to help your organisation comply to the Woo. But where to start? In the webinar ‘How to easily gain complete control over the Woo publications of your organisation’ we’ll show you how to set up this in a sufficient and user-friendly way.Read moreWebinar
Webinar: How to easily gain complete control over the Woo publications of your organisation
With the introduction of the Open Government Act (Woo), the disclosure of information has become of greater importance. It’s wise to have a solid process and powerful digital tools in place to help your organisation comply to the Woo. But where to start? In the webinar ‘How to easily gain complete control over the Woo publications of your organisation’ we’ll show you how to set up this in a sufficient and user-friendly way.Read more
Blog
How can you unleash the full potential of your Sitecore platform?
Sitecore's Digital Experience Platform intelligently brings content, commerce and data together in an optimal digital experience. With a rich set of tools and functionalities, Sitecore offers a mature solution at enterprise level. In practice, however, exploiting the full potential of Sitecore can sometimes be challenging. As an organisation, how do you get the most out of your Sitecore platform? In this article you will find practical tips that you can use immediately.Read more
Blog
Why is Drupal a safe long-term choice?
Are you looking for a CMS that is future-proof? Need a platform that can grow together with your organisation? Drupal is a good choice!Read more
Blog
Upgrade to Drupal 10: what, how and why?
Staying up-to-date is key for the safety and smooth running of your site. This is crucially important for CMS systems like Drupal. Regular maintenance and updates are a must for a safe and seamless site experience. Now is the time to learn everything about the switch to Drupal 10 – the latest, safest, and coolest version of Drupal yet.Read more
Blog
Drupal as a headless CMS: benefits and challenges
Traditional CMS systems have been around since the early days of web development. Those platforms were then developed to store and present content - such as text, images, and videos. This approach bundles everything in one big silo: content, HTML, CSS, and so on. This made it impossible to reuse the content in that silo, since it was stuck in specific code snippets. Now that organisations no longer simply post content on web pages, there’s a need for a more flexible solution. Headless is the answer!Read more
Blog
Drupal: Everything you need to know about the open-source CMS
Drupal as a CMS is very popular with the many large organisations around the world that use it. With over 15 years of experience, our Drupal specialists create powerful and diverse custom digital experiences. But what exactly is Drupal and what can you use it for? Read everything you need to know about Drupal here.Read more
Blog
Interview: Exploring the future of Drupal
In this episode of the Infinite Opportunities podcast, Tom Van Mierlo (Digital Strategist & Partner iO), Maarten Heip (Drupal Lead iO), and Dries Buytaert (Founder Drupal & Acquia) talk about chess, the evolution towards composable architecture, low-code and no-code development, and the future of the popular open source CMS.Read more
Blog
Hot in 2024: sustainable websites
“Refresh your website every five years.” Sound familiar? Well, listen carefully. Because in 2024, things have changed. The tech keeping your website up and running used to be out-of-date after five years. But now, it’s become more stable. So, don’t jump on the new website bandwagon just yet, and do your homework to see what you can repurpose first.Read more
Blog
Drupal Starshot announced: 5 things you need to know
Earlier this month, Drupal founder Dries Buytaert took the stage during the annual DrupalCon North America in Portland (Oregon, USA). He delivered what some call the biggest Drupal news in a long time: the official announcement of Drupal Starshot. Being the largest Drupal partner in the Benelux, we at iO would like to shed some light on this upcoming launch.Read more
Blog
Drupal sets new standards with Starshot
iO and Drupal go way back. We have been using the CMS since our early days, so it is fair to say it holds few secrets for our developers. In recent years, the CMS market has evolved enormously, with new systems springing up like mushrooms. And even though many did not survive, there are still a lot of new CMS systems standing strong today. An unusual situation for Drupal, but with the announcement of Drupal Starshot, the answer is now finally here.Read more
Blog
6 tips for maintaining focus in a fragmented MarTech landscape
Navigating the rapidly expanding MarTech landscape can be overwhelming, but with a clear strategy and focused approach, you can build an effective MarTech stack that drives your marketing success.Read more
Case
How do you unify a fragmented story from diverse users?
We set up a user-friendly and strong platform with Volvo, creating a straightforward brand story. Discover the case!Look at this client story
Case
How do you optimize multiple websites for the Province of Utrecht in one go?
Using Drupal CMS, iO developed a multisite strategy for the Province of Utrecht and all its sub-brands — with a single codesource.Look at this client story
Case
how does Coronaplein.nu enhance the lives of individuals with long-term COVID-19 symptoms?
Learn how iO cooperated with Longfonds and Long Alliantie to create a community platform that supports people with long-term covid repercussions.Look at this client story
Case
How does Kanker.nl make crucial information more accessible to patients?
With a complete makeover of the web platform kanker.nl, iO helped (ex-) patients and their loved ones to find the information they need, and made knowledge sharing effortless in an engaged community.Look at this client story
Case
How to get reliable medical information in one click?
The experts at iO helped the Dutch College of General Practitioners (NHG) to launch a website where users can easily find reliable medical information.Look at this client story
Case
How to create a digital showcase for tomatoes?
iO developed a new brand experience website for Looye Kwekers with attractive content and a comprehensive content strategy.Look at this client story
Case
How do you centralise orders in a bespoke e-commerce platform?
We developed a custom e-commerce platform for Délidis, a B2B supplier of fresh food, and its end customers. Read more about this project.Look at this client story
Case
How do you create a strong brand that attracts job applicants?
We helped Carglass, Belgium biggest car windscreens specialist, develop an employer brand for job applicants and employees. Read more about this case.Look at this client story
Case
How do you build a future-proof e-commerce platform for B2B and B2C?
We helped event specialist Orakel improve its user experience, integrate its webshop and website and optimise its platform’s management. Read more.Look at this client story
Case
How do you spread the sustainable message of a European market leader?
Read more about our collaboration with Havep, the European leader in sustainably produced and environmentally responsible workwear.Look at this client story
Case
How do you make a new law firm brand shine with speed, knowledge, and dedication?
Read more about how we rebranded law firm Argo and discover the various mix of digital solutions we used to do so.Look at this client story
Case
How do you promote the local furniture industry with a creative spin?
In the middle of the 2020 covid crisis, Fedustria and iO collaborated on a successful campaign, with a talking home taking the lead.Look at this client story
Case
How do you make financial information more accessible to parents?
We redesigned the child benefit fund KidsLife’s website to make information easier to access and digest. Discover the case.Look at this client story
Case
How do you digitise the largest leisure agenda in Flanders and Brussels?
Our developers built an improved digital UiTinVlaanderen with a headless CMS and GraphQL layer. Read how we bring omnichannel ambitions online.Look at this client story
Case
How do you establish the foundation for a cutting-edge real estate website?
iO developed a new online platform to help Immoscoop conquer the Belgian real estate market and challenge the status quo. Read more about this project.Look at this client story
Case
How to make propane irresistible with creative marketing?
Propane as an energy source was in need of recognition, by all who were living off-grid to be more precise. We managed it on behalf of gas specialist Primagaz, with creative 360° campaigns - both online and offline. Read the case study!Look at this client story
Case
How do you build a global B2B platform tailored to foodservice professionals?
How to build a multi-site, multi-language, global B2B platform for lead generation and online branding - iOLook at this client story
Case
How do you introduce flexible, efficient mobility in an organised way?
Hoppin is a new platform for the Flemish Government with a focus on flexible mobility. Discover how we helped launch the platform.Look at this client story
Case
How do you digitise 133.000 years of history?
In 60 historical windows, the Canon van Vlaanderen depicts Flemish culture - and we provided the interactive website.Look at this client story
Case
How to manage a range of websites while meeting client expectations?
Enhancing Digital Content Management for D'Ieteren Automotive's Websites? Read the full story here;Look at this client story
Case
How do you strengthen your market position as a recruitment and staffing expert with a new brand?
YER is already big but aspired to double their presence in the world of recruitment and selection and secondment. iO helped them with creating a new brand, internal branding, external activation online and offline and bringing 3 websites into 1 site for all target groups.Look at this client story
Case
How can a network manager ensure we navigate the energy transition successfully?
Discover how awareness, behaviour change, and hyper-local personalization lead to cost efficiency and relevance at the right moment.Look at this client story
Case
How to present a unified brand story for multiple companies within the same group?
How do you tell a clear online story that pulls traffic towards your website if you represent multiple businesses? Read the case and find out.Look at this client story
Case
Freedom, self-reliance, and user-friendliness
Discover how the online presence of Firda was revamped with a new Drupal platform. With seamless integrations, simplified forms and an improved design.Look at this client story
Case
How has fresh branding contributed to a stronger position in the market?
For Prowise, an interactive display and educational software expert, iO designed a new WordPress website complemented by a new brand voice and copy.Look at this client story
Case
Repositioning a meat brand in full transition
Discover how iO helped Imperial transform into a future-proof food brandLook at this client story
Case
Impacting the traveller and environment through technology
Brussels Airport: a look at the digital platforms iO built for the ultimate passenger experience.Look at this client story
Case
How do you double your mobile conversion within 4 years?
What it takes to make booking as easy as possible for you? Discover the power of a strong management vision, a streamlined work process, and long-term, open, and transparent collaboration between Landal GreenParks and iO.Look at this client story
Stack
Sanity: the composable content cloud for rich digital experiences - iO
With Sanity, we offer top-tier, flexible, and powerful tools for content management and delivery.Read more
Stack
iO your Sitecore partner — Reach customers like never before
With your Sitecore partner iO, you reach the right people on the right channels. Content, personalisation, and e-commerce in one.Read more
Stack
Enhance the search experience with Sitecore Search - the AI-driven functionality
Discover Sitecore Search for hyper-relevant content and lightning-fast search. Optimise now and consult iO's specialists for expert advice!Read more
Stack
iO your Sitecore partner — Create meaningful email campaigns at scale
Sitecore Send, a module of the Sitecore DXP helps you to bond with customers more strongly. Want to know more? Schedule a demo!Read more
Stack
iO your Sitecore CDP partner — Reach customers like never before
What are the benefits of Sitecore Customer Data Platform (CDP)? Our specialists will be happy to tell you about it during a no-obligation meeting and/or demo.Read more
Stack
iO is your Umbraco Platinum Partner
Umbraco CMS is user-friendly, supported by all browsers, and fully customisable. Find out how we use this CMS as an Umbraco Platinum Partner.Read more
Stack
Discover the power of omnichannel marketing with Storyblok
With Storyblok headless CMS you can build relevant digital experiences quickly. Our experts are here to help you.Read more
Webinar
The benefits of HubSpot CMS when building a new website
As a content management system (CMS), HubSpot is a reliable and easy-to-use solution for your company's website. In this webinar, Joeri Claes, our Interactive Studio team lead, lists all the benefits.Read more
White paper
Efficiently manage and publish content with Storyblok
The world is evolving faster than ever. Consumers and stakeholders expect more and more flexibility from companies and organisations. As a result, you need IT solutions that can grow with you.Read more
White paper
Flexible and dynamic e-commerce with Shopware
In a world where customers are finding their products online at an increasing rate, it’s impossible to ignore e-commerce. Moreover, we’ve become so demanding that businesses need to be able to continuously evolve and improve the user experience. But not every system is equipped to grow along with you in a world that moves at warp speed. Shopware 6 is.Read more
White paper
Flawless content migrations
Do you want to rebrand your organisation? Is an acquisition or merger imminent? Or do you want to improve your customer experience, and does this require an organisational change? For these types of digital transformations, changing technology is often a challenging and crucial part for organisations of all sizes. Whether you need to upgrade the CMS system to a newer version, or you want to increase your innovation speed with a headless CMS, there is often one element that receives little attention: the content migration. Far too often, a content migration is nothing more than the last thing on the list, because it’s the technology that requires a lot of attention and budget, isn’t it? How complex can it be to lift and shift the content from the old system to the new?Read more
White paper
Whitepaper: Creating exceptional customer journeys with a Digital Experience Platform
In markets that are saturated with options and with customers that are overloaded with choices, it's an exceptional customer experience set will set you apart. A Digital Experience Platform can help you accomplish this - and we'll tell you how.Read more
White paper
7 strategic considerations for building powerful platforms
For many companies, digital platforms are the backbone of their operations and critical to exceptional customer experiences. This white paper offers strategic insights and practical solutions to address digital challenges such as agility, scalability and security. Download now to take your digital platform to the next level and seamlessly align with your business goals.Read more
White paper
How content and creation delivers brand success
A brand's story is shaped by content. In the coming years it isn’t just about what content you create, but about how your brand retains authenticity and flexibility in an ever-growing digital landscape. Platforms are diverse, audiences are fragmented, and attention spans are shorter than ever. Today the central question is: "How can you be sure that your brand is communicating in an authentic and effective way?" It's about communication that doesn’t just connect with people, but actually touches them. After reading this Insights Paper, you will have an in-depth understanding of the complexity of target audiences, the dynamics of platforms, the impact of AI, evolving content formats, and the value of content to brands.Read more
White paper
7 essential steps to build an effective MarTech stack
An overwhelming array of marketing technology choices often leads to a fragmented and inefficient MarTech stack. Discover how to optimise your stack, strengthen integrations, and build a future-proof MarTech strategy.Read moreBlog
Take control of your omnichannel customer experience with headless CMS
Today, the number of touchpoints and the customer expectations that are associated with them continue to grow unabated. Regardless of the device or the channel, the customer experience should be easy and pleasant, just like in the model omnichannel strategy. The main challenge here is how do you tailor your content across all channels and realise elegant personalisation? This requires flexibility, innovation, and strength – exactly what headless CMS is.Read more
Blog
Why choose HubSpot CMS? 15 Reasons that will convince you
If you're even remotely interested in digital marketing or sales, you've likely heard of HubSpot – the renowned all-in-one technology powerhouse. But there's a gem within its suite that deserves a spotlight: the CMS Hub. Here's why it should be on your radar for managing your website's content.Read more
Blog
How furniture brand Pode benefits from a headless approach using Storyblok
Ever more organisations have been making the shift towards headless when building their new online platforms. At iO we used the combination of the Storyblok CMS and Next.js to create a total brand experience for furniture brand Pode’s new website. In this article, we will tell you why and how.Read more
Blog
The ultimate customer experience with uMarketing Suite for Umbraco
Umbraco is a user-friendly CMS with an exceptional focus on content management. Today's marketing demands more: we want to show individual users content that is precisely tailored to their specific context, needs, and moment in the customer journey.Read more
Blog
Challenging business logic problems? 6 reasons why Azure is the right cloud platform
Flexible scalability, the right toolbox for business logic, the availability of specialists, data-driven work and appealing pricing. These are some of the reasons why companies are increasingly turning to public cloud integration platforms to build their business and integration layer – better known as iPaaS (Integration Platform as a Service). Like Microsoft’s Azure Integration Services (AIS), for instance. Technology Director Friso Geerlings zooms in on the power and practicality of Azure, especially for business integration and processes.Read more
Blog
How do you choose the best digital partner for your Umbraco Platform?
Choosing the right digital partner for your Umbraco platform is an important step in realising your online goals. Want to make an informed choice, but are uncertain about what you should prioritise? We are here to help you.Read more
Blog
Why WordPress is part of our tech stack
Safety, performance, scalability and user-friendliness. That is what WordPress is all about and why iO is proud to call itself a WordPress partner. Many of our larger websites and applications run on the open-source platform. And that won’t change anytime soon. Discover why and how we use WordPress to support our clients as best as we can.Read more
Blog
Find your ideal A/B Testing Tool for 2024: Google Optimize alternatives
Since Google Optimize closed its doors in October 2023, you might be wondering where to turn for reliable A/B testing tools. Well, you're not alone. Here at iO, we've navigated the shifting landscape to find the best alternatives for you, uncovering the leading A/B testing solutions that stand out for their innovation and efficiency. This guide is crafted from our expertise to yours, offering a streamlined selection of tools that promise to fill the gap left by Google Optimize and enhance your digital marketing strategies.Read more
Blog
Why WordPress is the perfect CMS for marketers
At iO, we partner with some major players and market leaders in marketing and technology. One of these partners is WordPress, world's largest Content Management System (CMS). There are several reasons why WordPress tops the list of CMS platforms. For one, the platform has a lot to offer for all its target audiences. In this blog, we list its main advantages for marketers.Read more
Blog
Migrating to Sitecore XM Cloud: The step towards a Composable DXP
XM Cloud is the CMS of Sitecore’s new Composable DXP. It is a further development of their original CMS, but packed and serviced completely different. It’s SaaS, less hassle to maintain, quicker and easier to develop on, a lot easier to work with for content editors, but still as powerful and versatile as before. So when starting a new Sitecore implementation, choosing XM Cloud over the original Platform DXP is a no-brainer. But what about migrating your existing implementation to XM Cloud? There is no set upgrade path and your starting position greatly influences the desired route to take, but also the business case behind such a migration. In this article I will share my view on the important differences, challenges, benefits, caveats, possible approaches for a migration roadmap, and everything you would like to know and consider before embarking on this journey.Read more
Blog
What makes a successful digital platform?
For many organisations, their digital platform is essential infrastructure: a versatile technology foundation on which they can build and run their digital operations. With a strong and flexible digital platform, you can stay ahead of your competitors by providing your customers with the best user experience that fits seamlessly with your business goals. But how do you ensure that your platform helps you to really make a difference?Read more
Dossier
24 insights for 2024
Read more
Case
How do you stimulate brand engagement in your community?
Together with Big Green Egg Europe, we've developed an app for users and fans to interact with the brand and each other while mastering their beloved Big Green Egg BBQ.Look at this client story
Case
How do you stitch up knowledge gaps in the medical industry?
Our client Ismar Healthcare helps medical professionals upskill. Find out how we helped Ismar optimise one of its biggest learning platforms.Look at this client story
Case
How do you make the brand experience rich and consistent across all audiences?
The experts at iO helped Damen Shipyards with their digital transformation and a strong, consistent brand experience.Look at this client story
Case
How do you bring clicks and bricks together in a headless architecture?
Case: A seamless user experience thanks to a future-proof headless e-commerce platform.Look at this client story
Case
How do you assist students in making an informed choice from over 3000 studies?
Studiekeuze123 helps prospective students find the study programme that suits them best — with reliable information and useful tools.Look at this client story
Case
How do you effectively connect, activate, and support lung patients with one platform?
Last year we developed coronalongplein.nl. A new digital strategy and the launch of the new website for Longfonds was the next step.Look at this client story
Case
How do you build a scalable digital infrastructure?
iO helped Nutricia Worldwide with a digital infrastructure to manage content for 45+ countries — bringing formula to the people who need it most.Look at this client story
Case
How to enhance wholesale online ordering without losing personalized pricing?
Translating personal price agreements into online price settings with an Adobe Commerce webshop.Look at this client story
Case
How do you reduce manual processes in B2B commerce?
For EDCO, iO developed an omnichannel B2B Magento commerce platform and PIM system.Look at this client story
Case
How do you bring learning to life for preschool and primary school children?
We developed a new online platform that functions as a website, webshop and sales tool for Uitgeverij Zwijsen, a leading publisher in education. Read more.Look at this client story
Case
How do you bring teachers and students together in one digital environment?
iO and Acco developed a digital learning platform and a custom LTI to improve knowledge sharing and interaction between teachers and students.Look at this client story
Case
How can you give all Belgian citizens online travel advice?
Need a travel pass? Is wild camping allowed? The Belgian Federal Government had all this traveller info scattered across various websites. iO made it easy to find, on a single platform.Look at this client story
Case
How to create a robust personalized inspiration platform for food professionals in Drupal?
For food giant Vandemoortele, we built a Drupal platform that inspires and supports multiple audiences with customised content. Read the case.Look at this client story
Case
How do you transform two telecom giants into one powerful brand?
Entopic/iO rewrote all content to a new tone of voice for the launch of the Odido brand and managed content migration from 2 websites to the new website. Want to know more? Find out in this case.Look at this client story
Case
How to future-proof and secure a European dealer intranet?
Discover how the JLR Gateway, built in Drupal, acts as a central hub for dealer communication, processes, and collaboration.Look at this client story
Case
How we blend technology and marketing for online pharmacy Farmaline
How does iO keep its long-term relationship with Farmaline fresh as a daisy? By mixing trust with a profitable synergy of tech and marketing services.Look at this client story
Case
Finding and offering the right location to turn a special event into a favourite memory
Discover how iO made the websites and the personal admin portal of High Profile Locaties more manageable, findable and scalable. Read the case study.Look at this client story
Case
How to deliver a consistent brand experience across 35 countries
How do you develop a digital and internationally deployable retailer concept that takes your customer experience to the next level?Look at this client story
Case
Transforming the passenger experience through innovation & service design
New technology, internet-of-things and proof-of-concepts. Find out how iO is introducing innovation at Brussels Airport.Look at this client story
Case
How do you ensure a flawless guest experience at a renowned holiday park?
iO helped Landal Greenparks create a hospitality experience that seamlessly integrates top personal service with digital convenience. Discover the case.Look at this client story
Case
How do you provide customers with flexible retail financing without a card?
Flexible credit, without a card and with all the omnichannel advantages of a credit card.Look at this client story
Stack
iO: Your Shopify Partner for the best (online) shopping experiences
Discover how iO can elevate your e-commerce success with a tailored Shopify platform. From seamless integrations to limitless connectivity, we provide full support from technology to marketing, ensuring optimal growth and conversion.Read more
Industry
Your partner in public impact - iO for the Public Sector
With technological, strategic and communication services, iO helps public organisations to make an impact.Read moreWhat we do
Service design for quality services and products
Develop, test and improve your services and products with service design. This will help you improve the user experience of your most demanding users.Read moreWhat we do
A future-proof organisation with the right marketing technology
A martech stack that scales with your organisation: that’s what you need to outsmart the competition.Read more
What we do
Online games: a win-win situation
Add a little spice to your campaigns with interactive minigames. Excite your audience and collect valuable data!Read moreWhat we do
Content management systems (CMSs) tailored to your business needs
Advice on the right CMS? Or rather looking for CMS development, migration or webmastering? For everything you have come to the right place at iO.Read more
What we do
A strong CMS for flexible content management
Being present online is crucial to companies and organisations. Our experts will help you pick the right platform for your website.Read moreWhat we do
Looking for expertise in Continuous Integration, Delivery and Deployment?
Say goodbye to merge days, manual bug fixing and code flaws as a developer — and opt for continuous and automated development.Read more
What we do
Hit the right chord with catchy copywriting and web editing
With strong copywriting and thoughtful web editing, you give substance to your brand story. Our experts are happy to help.Read more
Press
iO develops a secure version of ChatGPT: AiO
Read more
Press
AI without measurable impact? Nothing more than an empty gimmick for your business
Read more
Press
George Moses new Technology Director at iO
Read more
Press
iO brings the Port of Antwerp-Bruges’ digital twin to life with AI
Read more
Press
iO named the most customer-focused digital agency in the Netherlands
Read more&w=1920&q=75)
Press
iO and M Leuven bring Flemish Master to life with AI tool
Blended agency iO gives history an extra dimension for visitors to M Leuven thanks to AI-driven web app.Read more
Press
iO appoints Marco Merola as Managing Director on Campus Herentals
Read morePress
4 out of 10 Belgians are digitally vulnerable
Read more
Press
iO helps KNMI keep the Netherlands safe in terms of weather and climate in 2024
Read more
Press
iO welcomes Martine Lemans as Managing Director of Consultancy Division in the Netherlands
Read morePress
iO and Worldline launch AI Smart Search for Developer Portal
Read more
Press
Brussels Airport Company and iO create the ultimate traveller experience
Read more
Press
Golf.nl app 2.0 makes golf accessible to everyone
Read more
Webinar
Ad Tech: Take your media strategy to the next level
Now that cookies are disappearing, the biggest challenge for everyone in marketing today lies in measuring and analyzing marketing efforts. Companies currently find themselves facing a bit of a dilemma: on one hand, they want a transparent view of the results of their investments, on the other hand, they know that they need to rely more on data to make their advertising more relevant and efficient.Read more
Webinar
What is the impact of AI on SEO?
Watch the webinar now.Read moreWebinar
MarTech stack, from sprawl to essentials
How do you navigate through the jungle of tooling? How do you maintain an overview of your MarTech stack? This webinar will show you how to navigate your MarTech stack in simple steps and get to the essence: tools you really need.Read more
Webinar
Discover what's new in HubSpot: your quick guide to the INBOUND '24 updates
With over fifty new features every month, the HubSpot express train shows no signs of slowing down. Last month at the annual INBOUND event in Boston, you could explore all the latest updates and get an exclusive preview of the roadmap for the coming year. Couldn't make it? Sign up quickly for our free webinar to get a concise overview of all the highlights from INBOUND '24.Read more
Webinar
An ultimate customer experience with a composable architecture
Discover how a composable architecture provides the flexibility to quickly respond to market changes and deliver an exceptional customer experience.Read moreWebinar
MarTech stack, from sprawl to essentials
How do you navigate through the jungle of tooling? How do you maintain an overview of your MarTech stack? This webinar will show you how to navigate your MarTech stack in simple steps and get to the essence: tools you really need.Read more
Webinar
Inclusivity at the forefront: Embracing digital accessibility
Discover how prioritising accessibility can transform digital presence and drive business success.Read more
Event
The Automation Success Framework
A strategic step-by-step plan that drives results.Powered by HubSpot & iORead more
Webinar
Webinar: the impact of AI on future customer experiences
As a digital marketing professional, you know customer experience is all about planning. But with the digital world getting more complex by the day, what should you focus on in 2025? Which processes will be most affected by artificial intelligence? Sign up for our webinar to learn how your organization can prepare for AI's impact on tomorrow’s customers' experiences.Read more
White paper
Customer Data Platforms (CDP)
A Customer Data Platform collects your customers’ data and is mainly at home in the more ‘mature’ marketing departments of the organisation. A CDP combines customer data from different platforms and hands it back to you in a 360° package. This whitepaper illustrates how a CDP gets assembled, where its added value lies CDP can be for your organisation and which conditions best serve a CDP.Read more
White paper
MACH - how do you know if it's right for your business?
Microservices, API-first, Cloud-native SaaS and Headless have secured their place in the business world. These concepts have existed in their own right for some time and are already fairly well known, but the umbrella term MACH is new. Will it soon be mentioned in the same breath as Cloud and SaaS? And when will it be worth investing in it? Find out in this white paper.Read more
White paper
Headless systems
A headless platform offers a lot of new possibilities for companies. It fits into a digital landscape that connects your customers with your business processes. But what exactly does it mean? And can your company handle the complexity of headless systems? In this white paper we will separate the facts from the fiction and guide you through your first steps in the headless world.Read more
White paper
The complete SEO guide
SEO, or Search Engine Optimisation, is omnipresent and indispensable to the modern marketer. Because paid ads are fleeting, because you always want to findable, or because up to 80% of internet users don’t look beyond the first page of search results. This includes a wide range of factors, from your website structure to the content and links.Read more
White paper
Everything you need to know about Large Language Models (like ChatGPT)
AI language models, better known as Large Language Models, such as ChatGPT are hot. For some, they are a fine piece of pastime, for others an important tool to achieve business goals – not in the least for SEO and SEA. As they gain plenty of popularity, the complexity of the picture is also becoming clear, just the capabilities of AI. It becomes important to fully understand their potential, and their limitations, before you start working with them.Read more
White paper
Successful digital transformation: 5 pitfalls you should avoid
Globally, only 30 percent of companies successfully implement digital transformation. This is because digital transformation touches every aspect of a business: from people and processes to infrastructure and customer relationships. The key to a successful transformation is to pay attention to all these aspects - but that doesn't always happen. In this white paper, we take you through five common pitfalls in digital transformation and give advice on how to avoid them.Read more
White paper
How to successfully develop a platform
Facebook is a media company that does not create content. Airbnb has turned the hotel industry upside down without owning any accommodation. Two well-known examples of fast-growing platforms that enable transactions and bring users and products together. The main factor for success in this is their appeal to the right users and adding value by solving problems, providing convenience or introducing new services. They do this using a very strong User Experience (UX) and Developer Experience (DX).Read more
White paper
From compliance to inclusion: why digital accessibility matters
In our increasingly digital world, accessibility is more important than ever. This whitepaper highlights why digital accessibility is not only a legal requirement, but also an ethical necessity. With more than 25% of the European population having some form of disability, it is essential to design inclusive digital products.Read more
White paper
Get ahead of the curve: make digital accessibility your priority
In an increasingly digital world, accessibility is more important than ever. This whitepaper will show you why digital accessibility is not only a legal requirement, but also an ethical necessity. With more than 32.2% of the Dutch population having some kind of disability, it is essential that you design inclusive digital products. This whitepaper explores:Read more
White paper
The CTO guide to a composable architecture
Instead of depending on one big software suite, the ‘composable approach’ enables organisations to customise their IT infrastructure by selecting and integrating the most suitable components for their specific needs. However, composable is not a universal solution. In this whitepaper we break down the composable concept, explain the core principles and its potential impact on your organisation’s digital ecosystem. We help you determine a realistic timeframe for transitioning to a composable architecture and evaluate whether your business is ready to embrace composability. Finally, we explore diverse migration strategies for a smooth and seamless transition.Read more
White paper
Every experience matters: Unravel customer experiences with the Experience Model
Your brand has to compete with an unprecedented number of messages and stimuli for attention. To stand head and shoulders above the rest, it is essential to offer distinctive customer experiences. And that starts with a deep understanding of customer experiences.Read more
White paper
AI beyond technology, your AI guide to business value
AI is everywhere. The challenge is how to make it tangible. It is no longer just about the technology, but about the business value and integration into processes. In this white paper we take you through the developments that affect your business and revenue.Read more
Blog
SEO migration without loss of search traffic is easy
A good website is never finished, in the same way that your company is ever finished. A website is alive. That is why companies renew their websites either partially or completely every few years. We call this a website migration. If you don’t develop your website or development isn’t executed properly, you can potentially lose up to 80% of your organic traffic. Fortunately, implementing a well-planned and executed website migration means your website can retain its SEO value – and your business will continue to grow afterwards. Read this blog post to find out how that works.Read more
Blog
5 UX myths debunked
User experience is an increasingly high priority for brands and organisations. Unfortunately, there are many misconceptions and persistent myths about UX. What are they, how can you refute them and perhaps most importantly: how can you, as a brand, do things differently – read: better –? This article will explain how you can do all of this.Read more
Blog
Explore Hubspot's free CMS tools
With Hubspot's CMS Hub, anyone can set up a mini-website for free. The website is easy to manage and maintain, and access to HubSpot's Sales, Marketing, and CRM tools is included for free. All in one platform, to grow your business and create personalised omnichannel experiences.Read more
Blog
The GDPR privacy regulation. What does it mean for you and your website?
In 2018, the General Data Protection Regulation came into effect. These European regulations caused quite the uproar in their day, yet sometimes they are still an afterthought. But nearly every organisation handles personal data. Are you collecting email addresses for a newsletter? Do you have a customer database? Do you have a contact form on your website? Then you need to adhere to these privacy regulations.Read more
Blog
How to improve the digital accessibility of your content
Did you know that there are 2 million people with a disability in the Netherlands? For a lot of these people digital accessibility matters, and from 2025, it will be mandatory for all organisations in the Netherlands to provide digital content that is accessible. In this blog we will tell you what digital accessibility is, why it is important, and what tools you need to get started with digital accessibility.Read more
Blog
Privacy prevails: Google discontinues Similar Audiences in 2023
Avid advertisers might already know, but for those who don’t: Google is discontinuing Similar Audiences in 2023. Do you feel a mild panic rising in your chest? There’s no need to worry. Read all about the impact of Google’s decision on advertising in this blog.Read more
Blog
Discover TikTok’s innovative advertising opportunities
iO's social advertising team visited TikTok HQ for the first Benelux agency workshop. TikTok is Gen-Z's search engine, and an exciting platform that’s constantly developing new features. We’ll be highlighting the most interesting insights and opportunities we learned from TikTok in this article.Read more
Blog
'Get a taste of AI' #1: Innovating with Large Language Models (LLM) as taste-maker
Anyone who has tried ChatGPT knows that we are at the dawn of a new era. A lot of businesses want to respond to these developments, but often still regard generative AI as a black box. The complexity and lack of transparency can lead to timidity and restraint, while AI as a technology offers a lot of unique opportunities and possibilities. Do you want your business to get ahead of the curve? Then you have to give AI a try: experiment, learn and apply. Experimentation is the only way to learn how and when AI can deliver value to your business operations.Read more
Blog
'Get a taste of AI' #2: Generative AI in practice - How to create business value from day 1
When you understand AI’s full potential you can use it purposefully. But how do you translate the versatile possibilities of AI into the specific context of your everyday business operations?Read more
Blog
How do you guarantee that innovation is successful in your organisation?
Exploring new markets, creating new revenue models, developing new products and solutions: there is consensus in most companies about the need for innovation. But guaranteeing the success of your innovation interventions is not a straightforward process. In this article we share 5 tips that you can use to increase the chances of your innovation process being successful.Read more
Blog
AI tools that add real value to your business processes
Technology is in a constant state of change. The great evolution of recent years has been AI. Today, it's a powerful tool that can radically change the way we solve problems and create value. But how should we really look at AI? And how can we make sure it becomes more than just an empty gimmick?Read more
Blog
2024: the next step for analytics and tracking in a 'privacy first' world
You may not have noticed, but a lot has changed in terms of analytics and tracking over the past five years. This is partly because we've already grown accustomed to many changes, and partly because their impact has come very gradually. Half a decade ago, no one knew of the existence of a cookie banner, a year later everyone thought they could never get used to it, and today we don't know any better. We've made serious strides in terms of data regulation, and perhaps the biggest steps are yet to come in 2024.Read more
Blog
2023: a year in an era of change
Does the name Leonhard Huizinga still ring a bell for anyone? Once a popular Dutch writer, now forgotten. He made his debut in 1936 with the book 'De Gestroomlijnde Wereld'. Already a wanderer at a young age, Huizinga's book opened an unknown world to many readers. An exotic world, which seemed to be getting smaller and smaller, because it was more accessible by car, train, boat, and airplane. Faster, more comfortable and with more and more streamlining — quite literally. Curious, boundless, full of wonder. Not realising, as early as 1936, that over that same world lay the shadows of tomorrow.Read more
Blog
The future of AI: which 5 trends make their mark on 2024?
We are standing at the beginning of a new economic era with AI and automation as driving forces. Customer interaction is radically being transformed, and the rise of generative AI heralds one of the biggest revolutions ever. As far as AI is concerned, the near future is still a bit unpredictable, but one thing is certain: companies that really want to make a difference should resolutely opt for a digital strategy built upon resilience, productivity and efficiency. Let’s delve into the five most remarkable AI trends for 2024.Read more
Blog
‘Get a taste of AI’ #3: How vectors add flavour and value
Every new era requires new fuel, and the AI era is no exception. Simply collecting raw data is not enough to effectively utilise generative AI – you also need to process and interpret the data. The vector database bridges the gap between data and AI, enabling valuable output and optimal customer experiences. In this article in our ‘Get a taste of AI’ series, you will learn how vectors work and gain the tools to apply them in your daily practice. The term “vector” may not be familiar to the general public, but its impact certainly is. Vectors provide more accurate results and recommendations in search engines and recommendation engines, improving the user experience. They add context and relevance, making the difference between a positive and a negative experience. But how does this work exactly? And how can your organisation leverage vectors for AI?Read more
Blog
Work smarter, not harder: your guide to masterful productivity with AI
Are you tired of all the grand promises surrounding AI? Do trends come and go without leaving a lasting impact? Are you yearning for a down-to-earth answer to the question, "What can I truly gain from AI in my daily work?" Our Art Director and AI pioneer, Gijs guides you in this blog interview. Why can he only guide you? Because there's no one-size-fits-all approach. AI is tailor-made, but it can significantly simplify and enhance your work. Within minutes, promises Gijs, you can achieve powerful mass production. His practical tips might just transform your daily workflow or, at the very least, encourage you to rethink it. Discover how in this interview.Read more
Blog
Google introduces Interaction to Next Paint as a new Core Web Vital
From March 12, we welcome a significant update in the world of web performance with the introduction of Interaction to Next Paint (INP) as part of the Core Web Vitals. But don't worry, you don’t have to be a web developer to understand: we’ll explain the importance of this update in plain language.Read more
Blog
How to create an AI copywriting assistant with custom GPT
Is AI the big monster some make it out to be? The one waiting in line to take over our job of content marketeer? One thing’s for sure: artificial intelligence is no hype. It’s here to stay, and it’s up to us to deal with it. At iO, we’re always looking at new ways to create value. AI turns out not to be a solution, but rather a means to an end. In this blog post, we explain how we use an AI copy assistant to write large volumes of copy in a cost-effective way.Read more
Blog
Why a seamless partner experience is crucial for your organisation
The fact that a flawless digital experience is crucial to consumers, is not new — every day we experience this ourselves when using apps or ordering things online. Less known, but just as crucial, is the partner experience (PX). Especially for financial institutions (such as banks, insurers or payment companies) a seamless PX is invaluable. Friso Geerlings, Technology Director at iO, explains why this is the case and how you can safeguard your PX.Read more
Blog
Conversational search: what is it and why do you want it?
Conversational search in the form of an AI chatbot lets your website visitors interact with your content, resulting in a better customer experience. Conversational search is an advanced search method that uses natural language processing to understand search queries and provide relevant results. Instead of entering search terms, users can formulate searches as they would in a normal conversation.Read more
Blog
Discover conversational AI search
Conversational search in the form of an AI chatbot lets your website visitors interact with your content, resulting in a better customer experience.Read more
Blog
What is search intent? And why is it important for SEO?
When you look something up on the Internet, you always do so with a specific intention. Whether it's to gather information, compare products or actually make a purchase. Either way, you want to see results that match your intent as closely as possible. This intent - called search intent - is a crucial factor for both Google and marketers.Read more
Blog
iOS 18 and RCS: a gamechanger for brands and marketers
With the recent launch of iOS 18, the messaging service Rich Communication Services, or RCS, is finally widely available. This can have a huge impact on how brands and marketers reach their customers. In this article, we dive deeper into the ins and outs of RCS and why at iO, we believe that it will provide better experiences.Read more
Blog
AI is changing how we search and it is time for brands to face this head-on
The impact of AI on search engine marketing and business models is huge. So start experimenting now, advises iO CEO Pieter Janssens.Read more
Blog
How AI is enhancing creative processes
Is generative AI (GenAI) only useful for automating boring tasks or producing mediocre visuals and lacklustre, uninspired texts? Or can it add real value to the creative process? And if so, how do you use it to come up with new concepts and create unique stories? Gijs Besselink, Art Director and AI expert at iO, uses his experience to answer these questions and more.Read more
Blog
AI & E-commerce: 8 tips for navigating the changing SEO landscape
There is unrest in the SEO landscape, and it's no surprise given the rapid changes taking place. With the advent of AI, the future of SEO suddenly seems uncertain. The number one search engine is vigorously testing AI applications, reducing the need to click through to websites. This has serious implications for everyone whose traffic is partially dependent on Google, including e-commerce.Read more
Dossier
Dossier: Get a taste of AI – Discover the endless possibilities of AI
Read more
Dossier
Dossier: Maximize your marketing efforts with HubSpot
Read moreDossier
Dossier: Drupal. Why big brands rely on Drupal CMS.
Read more
Dossier
Dossier: Composable, the key to flexible business architecture
Read more
Dossier
Dossier: Self service portals
Read more
Dossier
Dossier: E-inclusion & accessibility
Read more
Dossier
Dossier: The Opportunity Report
Read more
Video
Transforming technology into a catalyst for innovation
How fast can you launch new products and services, scale up or scale down sales channels, or provide a better customer experience? The technical complexity of a business often determines its innovation speed. We look at how to transform the 5 key blockers in technology into accelerators for your business. Expert:Raymond Muilwijk, Center of Excellence Lead TechnologyRead more&w=1920&q=75)
Video
Steven Van Belleghem: The cost of poor 'Customer Experience' is frequently underestimated.
Companies are unaware of the enormous the cost of bad customer experiences. Out-of-pocket costs such as customer service are being pushed up, at a time when it’s becoming more difficult and expensive to find new customers.And this is happening while the brand credibility is declining and there is erosion in terms of new business development. In the video below, Steven Van Belleghem calls for more investment in customer focus, as a driver for a successful 2025.Read more
Video
AI - The future is not what it used to be
Do you remember when ... the invention of the computer caused a seismic shift in the job market? People unwilling to work with computers were quickly replaced by people who were; and today everyone carries a laptop. Today the same thing is happening with AI. In this webinar, Rodger Werkhoven will share his passion for Artificial Intelligence and introduce you to OpenAI as a love brand.Read moreVideo
The Canon of Flanders: from Van Eyck’s brothers' Ghent Altarpiece to Rock Werchter.
From Van Eyck’s brothers' Ghent Altarpiece to Rock Werchter: the Canon of Flanders is finally here. The much-discussed list resulted in a bulky book of more than 300 pages and includes an overview of the Flemish language, culture, and history from the end of the last ice age to today. But there is also an online version: www.canonvanvlaanderen.be . iO developed this on behalf of the Commission Canon of Flanders, which received a mandate from the Flemish Government, Department of Education & Training.Read more
Video
Primagaz & iO: a shared journey of growth and success
Discover the fruitful collaboration between Primagaz and iO in this 'Walk and Talk' video. In this video, you'll get a behind-the-scenes look at the collaborative dynamics between Primagaz and iO. We discuss how we dealt with challenges, how we exploited opportunities and what strategies we developed. We'll take you through our shared journey of growth and success, where trust and a commitment to excellence are central. This Walk and Talk is more than just a conversation - it is a celebration of a collaboration that has stood the test of time. It is a story of mutual growth, of learning and evolving, and of creating value for both organizations.Read more
Video
Video: Leaving no one behind digitally (David De Block)
In his talk at the 2023 BAM Marketing Congress, David De Block (Public Services Director at iO) talks about e-inclusion — or what it means to leave no one behind digitally.Read more
Case
How do you keep Flemish SMEs up to date with regional business news?
Discover how we maintained Made in’s regional personality even with cross-region content. A personalised overview and useful integrations!Look at this client story
Case
How do you support employees in their professional and personal growth?
The Lifelong Learning Program by Kemin is an employee development initiative, designed to support colleagues and partners in their personal and professional growth.Look at this client story
Case
How do you transform your distribution company into a digital one-stop-shop?
Automotive old-fashioned? Not at iO! Read in our case how we set up a new webshop for Pacauto, distributor of automotive supplies.Look at this client story
Case
How do you bring together half a million visitors and 1.300 accommodations?
Find out how iO successfully used Drupal to develop the Vlaanderen Vakantieland website.Look at this client story
Case
How do you bring years of delicious creativity to life?
With creative always-on and ad hoc campaigns, our experts help Manna Sauzen grow into a leading Belgian brand.Look at this client story
Case
How to guarantee swift intervention for water and gas leaks through a centralized business app?
Discover how we customised a business app that semi-automatically schedules the most efficient solution and produces quick reporting.Look at this client story
Case
How do you launch a completely new brand for a global leader in marine recreation?
Read how we worked with Brunswick to create a full branding and international go-to-market strategy to launch their latest brand Navan.Look at this client story
Case
Finding, customising and ordering the perfect promotional gift in as few clicks as possible
Find out how iO developed one powerful and scalable e-commerce platform for the web shops of all Favorite Gifts' brands. Read the case study.Look at this client story
Case
How to catch the attention of students who swipe away every ad?
Discover how Avans University of Applied Sciences and iO attracted over 20,000 new student choosers with creative, data-driven campaigns. Learn strategies that hold Gen Z's attention and create strong brand connections. Get inspired and discover how to entice your target audience.Look at this client story
Case
How do you stimulate requests for co-branded credit cards?
Web, app, and integration platform for co-branded credit card programmesLook at this client story