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Yay! There's a new way to get bite-sized content and insights from iO. In the fall of 2023, Meta launched WhatsApp Channels in more than 150 countries - including ours.
WhatsApp, still one of the most popular messaging apps in Europe, now includes WhatsApp Channels. These allow companies, brands, and organisations to share updates with anyone subscribed to their channel.
As a subscriber, you cannot send messages yourself in these channels. However, you can respond with emojis to the messages that appear in the channel.
As digital pioneers, we see a new way to engage with you - and of course, we can't help but be excited.
On the iO News & Insights channel, we regularly share in-house updates and relevant insights on marketing, technology, data, innovation, creativity, and more.
And of course, we always keep your privacy in mind. Neither administrators nor other subscribers can see your name and phone number. Even when you respond to a particular update with an emoji, your identity remains protected: subscribers get to see how many emoji responses there are, but not who they come from.
Subscribing to iO's WhatsApp Channel is simple — just follow these steps:
Scan the QR code in this image,
OR click this link,
OR open WhatsApp on your smartphone, tap Updates and search for the channel “iO News & Insights”.
Important: don’t forget to click “follow”.
Don't want to miss anything? Switch on notifications to always be informed of relevant updates.
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